Assurance
Updated: 19 May 2026
What Does Assurance Mean?
“Assurance” is a synonym for the word “insurance” and is primarily used in British English.
Insuranceopedia Explains Assurance
Whether the term “insurance” or “assurance” is used to describe paying money for coverage against risks, both carry the same meaning. In British usage, the term most often appears in “life assurance”, which is what Americans call life insurance. If you’re shopping for a policy, it can help to read about the different types of life insurance available so you can pick the one that fits your situation. However, speakers of American or Canadian English are much more likely to use the term “insurance” exclusively.