Best Life Insurance Companies In Virginia

My research points to MassMutual being the top life insurance company in Virginia.

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Bob Phillips

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Like everyone in Virginia, you likely want to save both time and money when searching for the best life insurance. My aim is to simplify this process for you and find the best policy tailored to your needs as efficiently as possible.

MassMutual stands out as the best life insurance company in Virginia, not only because of its market share, but mainly due to its excellent coverage and service at the most affordable rates—a winning combination in my view.

In addition to MassMutual, other top-ranking companies in our assessment were Mutual of Omaha, known for being the best for seniors; Transamerica, an excellent choice for young individuals; State Farm, recognized for top-notch customer service; and Nationwide, a great option for smokers. MassMutual also received recognition for providing the most cost-effective life insurance in Virginia.

Taking a few moments to read the detailed results below is a wise investment of your time. Having the right life insurance in place is crucial to ensure your loved ones can maintain the lifestyle you envision for them if something were to happen to you. Purchasing life insurance is a clear indication of your dedication to those you care about.

Best Life Insurance Companies In Virginia, 2023

mass-mutual-icon-logo
Best Overall - MassMutual
mutualofohamaicon-logo
Best For Seniors - Mutual of Omaha
transamerica-icon-logo
Best For Young Adults - Transamerica
nationwide-icon-logo
Best For Smokers - Nationwide
Best Life Insurance, Virginia 2023

Comparison Of The Best Life Insurance Companies In Virginia

To assist you in assessing the best life insurance companies in Virginia, here's a table presenting our favored companies based on key criteria.

Overall Rating Best For A.M. Best Rating Online Experience J.D. Power Rating Get A Quote
MassMutual
4.8

Overall

A++

9.7

780

Instant Quote
Mutual of Omaha
4.6

Seniors

A+

9.7

801

Instant Quote
Transamerica
4.7

Young Adults

A

9.8

740

Instant Quote
State Farm
4.8

Customer Service

A++

9.5

839

Instant Quote
MassMutual
4.8

Cheapest Life Insurance

A++

9.7

780

Instant Quote
Nationwide
4.6

Smokers

A+

9.6

791

Instant Quote
Scroll to see comparisons

Our Methodology

Our method of picking the finest life insurance companies was detailed and thorough. We considered various aspects like how customers are treated, the types of policies available, the costs involved, and the online user experience. Drawing from my experience in selling life insurance and interacting with agents from different insurers, I gained valuable insights into what they offer.

33

Quotes Analyzed

15+

Years Of Experience

17

Brands Reviewed

30+

Research Hours

Reviews Of The Best Life Insurance Companies In Virginia


Best Overall

Overall Rating
4.8

Key Statistics

10/10 Affordability
8/10 Customer Reviews
10/10 Claims
10/10 Coverage Level

Why We Like Them

MassMutual has earned the esteemed title of “Best Overall” due to its numerous strengths. The company offers a wide array of high-quality life insurance products, including term, whole, and universal life insurance, all at very competitive rates. Moreover, their policies offer a diverse range of additional options called riders, allowing for customization.

The sales agents at MassMutual are well-trained and are highly knowledgeable. Termed as “career agents,” they undergo extensive training on the company’s life insurance product line. These agents are committed to selling exclusively MassMutual products, providing an advantage to life insurance buyers seeking understanding of the different types of life insurance.

Additionally, MassMutual’s exceptional financial strength significantly influenced our decision. The company holds the highest rating from AM Best (A++ Superior) due to its outstanding financial stability and capability to fulfill claims.

Earning the title of “Best Overall” reflects MassMutual’s commitment to offering a varied range of products with strong support from a well-trained sales team, beyond simply having the lowest rates. While MassMutual might not have the same brand recognition or market share as some competitors in Virginia, it is a highly esteemed brand within the state.

Benefits & Drawbacks

Benefits
  • Outstanding financial ratings
  • Wide-ranging product selection with numerous riders
  • Most affordable rates in Virginia
Drawbacks
  • Unable to purchase whole life products online
  • Lower J.D. Power rating compared to certain major competitors
  • Limited to purchasing through MassMutual agents

Best For Seniors

Overall Rating
4.6

Key Statistics

9/10 Affordability
8/10 Customer Reviews
10/10 Claims
10/10 Coverage Level

Why We Like Them

Mutual of Omaha is well-known for its expertise in serving the insurance needs of seniors. Seniors have relied on this company for many years, not only because of its well-known show “Mutual of Omaha’s Wild Kingdom” but also due to the comprehensive training its agents receive in serving the senior market.

The insurance company is particularly recognized for its range of life insurance products tailored for seniors. They offer two main types of policies designed for seniors with varying health conditions. One is a guaranteed-issue policy, which doesn’t require a medical exam or health history questions. This type is suitable for seniors dealing with serious health issues like cancer, stroke, or heart attacks.

The other is a simplified-issue policy, which involves answering some medical history questions but skips a medical examination. It’s a great fit for seniors with minor health issues like high blood pressure or type 2 diabetes who prefer to avoid a medical exam.

Seniors typically pay higher premiums for life insurance, and they place their trust in Mutual of Omaha. The company has a long-standing presence in the insurance industry, offering specialized insurance products for seniors, such as Medicare supplements and life insurance. Baby Boomers and their parents are familiar with and trust this company due to their exposure to it since childhood.

Moreover, Mutual of Omaha is widely recognized and respected for its senior insurance products. This reputation is bolstered by their strong direct mail program targeting the senior market, along with the extensive training their agents undergo regarding their product line.

Benefits & Drawbacks

Benefits
  • Competitive rates available for seniors in Virginia
  • Offers seniors peace of mind with well-trained agents
  • Company exhibits strong financial stability
Drawbacks
  • Higher ratio of complaints compared to some competitors
  • Fewer agents in Virginia in comparison to many other major insurers

Best Life Insurance Companies For Seniors In Virginia

Company Monthly Cost
MassMutual $37
Mutual of Omaha $42
Nationwide $43
State Farm $50
Progressive Life $68

*Based on $75,000 of coverage for a 60-year-old male non-smoker buying a 10-year term life contract.


Best For Customer Service

Overall Rating
4.8

Key Statistics

9/10 Affordability
10/10 Customer Reviews
10/10 Claims
8/10 Coverage Level

Why We Like Them

J.D. Powers has consistently acknowledged State Farm as a top-ranked life insurance company in terms of customer satisfaction. This recognition underlines the company’s dedication to providing superior service to its policyholders. This commendation is quite expected, considering State Farm has the highest number of agents in the field compared to any other insurance company in the United States.

State Farm is highly respected for its unwavering commitment to outstanding customer service, greatly valued by its policyholders. What sets the company apart is its widespread network of local neighborhood offices, making it convenient for policyholders to meet with their local agent in person for any sales assistance or policy-related service they might need.

State Farm is well-known for its outstanding customer service and prompt claims processing, which holds immense importance in the life insurance sector. This is particularly crucial when a family is grieving and relies on their life insurance provider for timely and compassionate assistance.

Benefits & Drawbacks

Benefits
  • Demonstrates significantly fewer customer complaints than the industry average
  • Holds top financial ratings for claims-paying ability
  • Boasts a higher number of agents providing service than any other insurer
Drawbacks
  • Limited to purchasing policies from State Farm agents
  • Offers a restricted number of riders

Best For Young Adults

Overall Rating
4.7

Key Statistics

9/10 Affordability
8/10 Customer Reviews
10/10 Claims
10/10 Coverage Level

Why We Like Them

Transamerica recognizes its strengths as a company, and one of them is providing life insurance at affordable rates tailored to young adults. They understand that many young individuals are cautious with their finances, especially when it comes to life insurance. Hence, Transamerica has priced its policies to be within reach for budget-conscious younger consumers, allowing them to maximize their coverage while staying financially prudent.

Furthermore, Transamerica has designed its website keeping younger buyers in mind. They understand that this demographic values clear, straightforward information that is easy to access and comprehend. Thus, they’ve ensured their website is informative and user-friendly, enabling customers to navigate their options effortlessly. Transamerica firmly believes that everyone, regardless of age or budget, deserves the protection and peace of mind that life insurance offers.

Life insurance companies find it challenging to attract younger buyers. Many young adults don’t immediately see the need for life insurance. They often delay purchasing until after they get married or have children. Despite this, companies like Transamerica concentrate on selling life insurance to this demographic due to their lower mortality rates, which translate to increased profits.

Among the companies we evaluated, Transamerica received the lowest score for customer service. This could be attributed to their reliance on independent insurance agents for both sales and service. Some independent agents working alone may need improvement in this aspect.

Benefits & Drawbacks

Benefits
  • Ability to purchase term life insurance online
  • Policy face amounts extend as high as $10 million
  • No medical exam required for up to $2 million for eligible applicants
Drawbacks
  • Minimum term life insurance face amount is $25,000
  • Customer service satisfaction scores are lower compared to competitors

Best Life Insurance Companies For Young Adults In Virginia

Company Monthly Cost
Mutual of Omaha $13
MassMutual $14
Transamerica $16
Nationwide $19
Progressive Life $20

*Rates are for a 25-year-old male nonsmoker that purchases a $250,000 20-year term life policy.


Best For Cheapest Life Insurance

Overall Rating
4.8

Key Statistics

10/10 Affordability
9/10 Customer Reviews
10/10 Claims
9/10 Coverage Level

Why We Like Them

MassMutual, recognized as the top life insurance provider in Virginia, is also a financial leader offering highly competitive rates across the state. Despite the presence of several low-cost term insurance companies in Virginia, MassMutual’s rates remain the most favorable.

While it’s not advisable to solely base your life insurance purchase on price, it is a significant factor for life insurance buyers. MassMutual provides the most attractive rates for individuals seeking life insurance in Virginia, even though the company is typically known for professionalism rather than affordability. Nevertheless, MassMutual is determined to increase its market share in Virginia and is employing aggressive pricing strategies to achieve this objective.

In today’s economy, price is a crucial consideration when purchasing life insurance. MassMutual stands out as a great choice, providing affordable premiums and substantial coverage. While their whole and universal life policies might not be as competitively priced, MassMutual usually offers significant coverage amounts for term life insurance, considering that permanent life insurance tends to be more expensive.

Benefits & Drawbacks

Benefits
  • Boasts an extensive network of trained agents for selling MassMutual policies
  • Provides a full complement of life insurance products
  • Offers the most affordable rates in our evaluation for life insurance in Virginia
Drawbacks
  • Lacks online applications for life insurance products
  • Restricted to purchasing through a MassMutual agent

Cheapest Life Insurance Companies In Virginia

Company Average Monthly Cost
MassMutual $8
Mutual of Omaha $11
Nationwide $12
Transamerica $14
State Farm $20

*Rates based on a $250,000 10-year term life policy for a 30-year-old female nonsmoker


Best For Smokers

Overall Rating
4.6

Key Statistics

10/10 Affordability
9/10 Customer Reviews
10/10 Claims
9/10 Coverage Level

Why We Like Them

Nationwide is a respected company with numerous local offices for sales and service. Their slogan, “Nationwide is on your side,” rings true for smokers in Virginia seeking life insurance. While Nationwide’s rates for smokers are slightly higher compared to its top competitors, we have determined that it’s the top choice for smokers due to its competitive rates, easy access to agents, and outstanding customer service.

 

Benefits & Drawbacks

Benefits
  • Features an extensive network of trained agents dedicated to selling Nationwide policies
  • Provides a full complement of life insurance products
  • Maintains many offices conveniently located throughout Virginia
Drawbacks
  • Lacks online applications for life insurance products
  • Restricted to purchasing through a Nationwide agent

Best Life Insurance Companies In Virginia For Smokers

Company Average Monthly Cost
MassMutual $105
State Farm $105
Nationwide $107
Transamerica $115
Mutual of Omaha $117

*Rates based on $632,000 of 20-year term life for a 30-year-old male smoker

If you smoke and are considering purchasing life insurance, you’ll notice higher premiums compared to non-smokers. However, you can reduce your rates to levels similar to non-smokers by showcasing abstinence from smoking for 12-24 months, depending on the insurance company. To achieve this, you’ll need to undergo a paramedical examination and a blood test to demonstrate the absence of nicotine in your bloodstream.

How To Find The Best Life Insurance Company For You

If you’re seeking life insurance in Virginia, it’s vital to understand that a one-size-fits-all solution doesn’t exist. At Insuranceopedia, we recognize that everyone’s situation is unique, which is why we assess multiple insurers and present awards for various categories. To find the best life insurance that suits your needs, we recommend following these three steps:

  1. Determine the coverage amount you need. Many life insurance companies provide “life insurance calculators” on their websites to help you assess the necessary coverage.
  2. Compare three companies. It’s wise to compare insurance companies, considering not only their rates but also their financial stability. While low rates matter, they hold no value if your insurer can’t fulfill your claim.
  3. Apply for coverage. Many life insurance shoppers start the process but don’t finish it. Hence, it’s crucial not to delay when purchasing life insurance. Your family’s financial well-being is on the line, making prompt action essential.

Largest Life Insurance Companies In Virginia

There are many life insurance companies operating in Virginia. Here are the five largest ones based on their market share:

Company Market Share
New York Life 9%
State Farm 7%
Northwestern Mutual 6%
Primerica 4%
Southern Farm Bureau Life Insurance 4%

Average Cost Of Life Insurance In Virginia

Best Cheap Life Insurance Companies In Virginia For Females

Company Rates For $250,000 Coverage Rates For $632,000

Coverage

Mutual of Omaha $10 $14
MassMutual $9 $14
Nationwide $11 $21
Transamerica $13 $26
State Farm $19 $30

*Rates based on a 10-year term life policy for a 30-year-old female nonsmoker

Best Cheap Life Insurance Companies In Virginia For Males

Company Rates For $250,000 Coverage Rates For $632,000 Coverage
MassMutual $9 $16
Nationwide $10 $16
Mutual of Omaha $10 $17
Transamerica $14 $29
State Farm $18 $32

**Rates based on a 10-year term life policy for a 30-year-old male nonsmoker

Factors That Impact The Cost Of Your Life Insurance In Virginia

The cost of life insurance in Virginia depends on various factors, including:

  • Your chosen life insurance company
  • Age
  • Gender
  • Health status
  • Smoking habits
  • Credit score
  • Riders added to your policy

Typically, men tend to pay higher insurance premiums than women due to their shorter lifespans. Similarly, smokers are charged more as they have shorter life expectancies. Insurance companies in Virginia also take into account your credit score when determining your insurance rate. Moreover, adding riders to your policy, such as disability waiver of premium or child riders, can increase the cost of your insurance policy.

How Much Life Insurance Do You Need In Virginia?

The amount of life insurance you need varies based on your specific situation. For instance, homeowners often need more coverage compared to renters. Individuals with dependents, like children, may also require higher protection.

Life insurance agents typically advise obtaining coverage of 10 to 20 times your annual salary to ensure ample protection for your loved ones. For example, if your yearly income is $75,000, you may need coverage ranging from $750,000 to $1.5 million.

Virginia Life Insurance Laws To Know

If you’re considering life insurance in Virginia, it’s vital to understand the state’s regulations to protect policyholders. These laws encompass:

Contestable Period

Virginia law permits life insurance companies to deny a claim if the policyholder provided false information within two years of the policy’s start date. However, after two years, discrepancies cannot be used to contest the application.

 Free Look Period

After receiving your life insurance policy, you have a 10-day window to review it. If you decide it’s not suitable during this time, you can return it without penalties and receive a full refund of premiums.

Grace Period For Missed Payments

If you miss a payment, Virginia law grants a 30-day grace period to make the payment without losing coverage.

Time To Settle A Claim

Beneficiaries must file a claim to receive benefits. Life insurance companies in Virginia must settle a claim within 30 days once it’s submitted.

FAQs

Is life insurance more expensive in Virginia?

The cost of life insurance in Virginia is similar to that in other states. Insurers charging higher premiums usually do so because they have encountered more claims than expected.

How much per month is a million-dollar life insurance policy in Virginia?

We discovered that MassMutual provides the most favorable rate for a 10-year term life policy of $1 million in Virginia, with a monthly premium of $25.

What is the average monthly cost of life insurance in Virginia?

The typical monthly cost of life insurance in Virginia for a 30-year-old male can start as low as $9.99 for coverage of $250,000. For a female of the same age, it can be even lower, around $9.40.

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