Independent Insurance Agents & Brokers Of America

Updated: 09 June 2023

What Does Independent Insurance Agents & Brokers Of America Mean?

The Independent Insurance Agents and Brokers of America (IIABA) is a professional organization of more than 300,000 insurance agents and brokers who operate independently and are not directly employed with insurance companies. These agents and brokers are affiliated with different insurance companies, and they offer a wide range of life, non-life and health insurance products as well as financial services products.

It is also known as the “Big I.”

Insuranceopedia Explains Independent Insurance Agents & Brokers Of America

Originally founded in 1896 as an association of fire insurance agents, the IIABA has expanded to allow membership to agents from all insurance lines. The change in name from the National Local Association of Fire Insurance Agents to the National Association of Insurance Agents in 1913 was reflective of the strong clamor to make the association exist and operate as an independent entity. In 1975, the name Independent Insurance Agents and Brokers of America (IIABA) was adopted to project an image of diversity and independence. The IIABA presently operates an online marketing company exclusively available only to members.

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